Communicating science in social contexts : new models, new practices / Donghong Cheng ... [et al.], editors.

Includes bibliographical references and index.Introduction : science communication : a multidisciplinary and social science -- Pt.1. Revisiting models : 1. Paradigm change for science communication : commercial science needs a critical public -- 2. European trends in science communication -- 3. Words and figures of the public : the misunderstanding in scientific communication -- 4. Representation and deliberation : new perspectives on communication among actors in science and technology innovation -- 5. Medialization of science as a prerequisite of its legitimization and political relevance -- 6. On and about the deficit model in an age of free flow -- 7. Towards an analytical framework of science communication models -- Pt. 2. Crossing boundaries : 8. Before and after science : science and technology in pop music, 1970-1990 -- 9. The more, the earlier, the better : science communication supports science education -- 10. Hollywood knowledge : communication between scientific and entertainment cultures -- 11. Situating science in the social context by cross-sectoral collaboration -- Pt. 3. Developing strategies : 12. From science communication to knowledge brokering : the shift from science push to policy pull -- 13. Science advocacy : challenging task, difficult pathways -- 14. The epistemic jumble of sustainable development -- 15. In search of dialogue : staging science communication in consensus conferences -- 16. So where's the theory? on the relationship between science communication practice and research -- 17. From democratization of knowledge to brige building between science, technology and society -- 18. Bringing science to the public -- Appendix : the PCST network.

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